Client: Vytello
Industry: Wellness & Lifestyle
Location: Netherlands

Scope: Brand Strategy, Visual Identity, Art Direction, Logo Design, UI Direction

About the Project
Vytello is a one-stop wellness company based in the Netherlands, designed to bring professional care and balance into people’s lives right at their doorstep. From massage and mindfulness to beauty and holistic treatments, Vytello offers seamless access to certified wellness experts through a unified digital platform.
We partnered with Vytello to craft a modern, human-centered visual identity that reflects calm, trust, and forward-thinking care. The brand needed to feel premium yet approachable, catering to a modern European audience that values both convenience and well-being.

Our work involved translating Vytello’s core promise wellness, delivered into a distinctive visual language, logo system, and color palette that could confidently support its app, website, and offline presence across therapists’ kits and communication touchpoints.